Retail
May 9, 2018
Consumers prefer to try to solve their customer service issues online first. Image credit: Bloomingdale's
By Sarah Jones
When trying to solve issues with a retailer, 80 percent of consumers are apt to head to a brand’s Web site before calling customer service, according to a new report.
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4OkDfwzPesfQWgWpiVL7NlhZgOJkKGLyo3dsElJtEMfeIZsFYKj4ImnHfGaev\/Q9W\/Ly0h0YUFXDh6TvfSucQjURo4v0LCUjJ0RNEUVT2GUhge7JacDTSHDFns1LgRalWoEAlWZ87i5ns4IOoLnltISQc\/ilsNun4JenIm6l6YCBs\/u5EoNjJaUlyyOEYUUQVVVPqHJa+ITC9T14uhlUmORo9L0xsSpEPCzvMiIcZ4m4UUVly0eyIdop3U3jvogBtTAC9cUO5PFP\/dJENtrlGk0RaQeS9B4bb6eybLwOc0KUyY5oJx6b7nYKBQ3T055WnUQxh5+zMrnJrUIik9cboL38rLhhEmo+C3Q6pKvThL2oEG7EfUaYIefb4mFFqnpEbPRA6KvH97XHjDgiH6kpRZ6Dn\/Pt61\/ZJhDDt7TiTAphTQYJdUWAnQMR4TE+o5N0xzWqB0L1RQRF+7N4JVKBlmzOXEoI80cx3cY1nLvdobSnV1GZNoIh+8LZLQcJRNQ3dUBn4n7oHsWBIqfsFzWh8lZHH50cLDiNWLsvrHwJkX1B2B68w9NYL5gIJkVvlkt1LlDkE868b81mkVwW3xDS1ZLUwNPo1l30jCtYTKG2ePJ882YxCvpTXhdCeGT4erhE\/mA8O5DnMpFLALRWDhTaunm\/QY6iLPF\/ZBSBqPcmz67HByR7wecEkwbJm+VCIw7cmvqOr\/lExXg1L70zKA9eUDOEdwUvdLe\/ntZ3T+Mz2NJLWYSNCnBakw1L2z2oNU8RPv1k492x1cQVWSwNJXU\/8+UZq7WCKOjv338nBRFk\/Dj0PAxAv70zJ3Hqy4Sh1BDNruaRUdMwIguypv2LrEHJX3TO\/5a\/ktFthedf6mqfGlQPZ7VZ5PlzYg4kciK+Js0HwnS\/g\/DnUJY8a+eLOFnJ\/7Rv+LB7ymIJYxlmUvk4is3eoi\/xsgdNnVAg6RfUxTLIREciHNTb5bZJyWBih87j0b3oU1\/4\/s7BpSQnM55i\/VM+tu9hDpJfGWye2tgaWUK+ZjURKcCWuZJ56vWC1jALMkuMlq6sQXuo7XSH+XB79qBoy55h8AR83K8l5rhCnnpYHZUHu6QvYiwhqjXiTf1xjKgNvPtbJMpAe3sIxtSliKckgGh2FvW+KeLGTEJ+Gek3lyNeSyK1I1n1Jqj8UzO+z8xhLvu9rAZpCXNmsUc+K1f6Wsf7c\/Su9867kF\/emYvTqVQ5sNG61jmHA09WNJPu8SwZwhfEQ1lpQB+lv+B19rMnr1Dz2M5DjEXknIBnh2ZuYdSRQSDVd4MepIXGEwrj2vCDpiPHzW9m0JZYLr9FOkRRcpvY+A9xi04IpWYeABAE6i3yOaRYziTRfZlnyNS3EohMkBZ6V5KmOWz0cqGZcGlv1Lr80h\/vsz1lcbQOqs1yKTbjpSXFJdzw3CnYF7aqh0\/g0PEkm5T7lUaW8hy6WDNL+pxtUjaRXMmNl10+m6+PVIHg1Dy4+t0Lpd2tFsJGYKn8+ixIdc0sZ+O9zeTeYnZ+iLnH+y3cnUspQXv8EZMKUBQ3CrXk7Oc6yZBkhfiWoICIZOzmTQqj6k10CGhomPYwy8pPFUvccnPNutMsA9J7cKjeucT8GTQNHvept5pCh0nJPV6nz4Wf4IZ5CYNRxviFHcZLaRCXqDjIzE8hNUePfpihR57Q\/9gC\/F4Bxbp\/j5gU70WkPwylYntQnQqMrlLM1R4yEPSzg4iaAL7iJtPfFhJHO\/C\/dHCANzPb5A249ehvQVF3HY7Qd5dVZrP0JjXMAqHlxz\/hmdg2aaVe9cmCAlhGXzb0DphA5zVjFm7yvyY7XL0QDTOmhb3HSfUSH\/3v9sIJPvwc7N6oPsb\/SLlCAo8A6ebYeCOJVL+A9bMMu9pkZ+oaGCPZK0o2gRz2NZge2PIOd8Uss4vSkMcJxvXnA6VYReqi\/OTiPjUA+i3oG46FlWcY8CZ5m2oB6X1bny1eqRIP4+ZmAxveCTZcGbSReZJvSggtWI6K50t8xZVBGdPHRb3My6pJaE6sGXlmlKNI4FBS6uqzIlWenop4aXUoCRqaTYacp74DYT9nIV9oggxUvPFqJs3MXwPHLEBsLgpjpKkFIK70ApHdR9DaFgpYimBv+qfDlERfd4kSP7ne3ZYKXkqYjFMM2mz8djJzkBgelkqzLbiWMszKv5gPaCTeMyiy0+YjolzvWsfWkVJcjBvR4+ZyA3GZUuxS\/ss7a2g2Z6q+crDxsUmxbC3KXCltHmsviBtlCnIxzxhsVAQfdFbA1noCwYA7B7zjN8sZT7N7vOpNegLFvJvQSfRagBXWhUsfaANblyjVU+EhpmeG0mX\/G4UO79HtK9KkIfDsy2EnZfc2p1eYkTbeO6FaLGOZmkXuJH5TjikygX7Obn2IYYvDAvn\/XyZN+bA1elslSRWs3QVv\/OdzNocGzoSTqdmdj0s6eOgjjzrM4DQf1V4K8ep4R78xRGUzx2fqVQYbIuu7d5nJc3vjHy1oe3fr7FlFi2tU2F8XTXAhT01RYKZfGB\/1x7SIR97QFapcb4aRvOM1CQecT4OdeaDY\/zYv5eirtmzswr9UdOm\/aAhd2biltmgKYGaz2NVyxhzwhRhgCmW\/5SJiYLCzpQYbGS2F6DI6j9P2hx4E3eWQ2UfheOaJkVBBcUa99CrbNJjsM6wXZAkJysmp\/oB7UQSV816vIU2TYb0\/PIE8FmTZDZmqhGCfzAZFN\/X9J6ah\/se2aIMPXQOFoiB12IHKqBiOXckVmztWXw7tsT6PmFejnYsthi+HrrX7vFeAZ+THvvXKEXM5E27n923CSY3dB5jKBazDfe9mSXif3ojXkDAd\/EIKhCx8KG97ZBZCJv3\/MbuJ7BuqjputxeWfvlabbn8w79nrOL0jArjM\/ZIG0x6fpZTDuJXng563A7JLVYa1DznOx8\/8MoRF5p6Xjxw4XWV4meNfkH\/YhHRwjkK7o1dj4HaD4KARDPqbwbliNNIG06+4R7RPhVHegtJukC6WUfnH7sIN5nBXo77H8LBzaUK8vcwYAJo1goNflJjCIMxbyblVBWs1pZILuOnmL3Z9zsTX3xeNRCs9PfiUsjtb9RR\/pHcmxeha2H5F1gsIC4bFaE2+4bU2oiqRru3KfhNWaSscGmjAMWltFEo5Es3JsmS35o71J6i2RxQSz0tXLOKWMlZoh5qS\/PDAXdIzvZbit8CdyVnEAf7gYo6l\/Y1shI\/CbUh29gyWTLM3s\/7q5dwK8hGsKgyIP4LL9RzNMiYodaZmDO7uUGcfl3TzdK1ai43ldBEMPGhf5MAT2e1CTB4s1pmggqAYRSo7zjRgr1fqBu7OaTsBqnxZKsY2F8FnyCFKrstNnUyom+1xMG2SHtWURSEzzgpWFlAI5xEAtBEGFyl6Oq1zWClbdb39d\/mIp3PXsyOXKxTjAUOHQNr01fRVfFEhqkQ1kC4DS9ppDeSARdVLvzeUsWNkWx6IZgFJfDEyY+CkS+bV8F2kdvSaZb7Siwq+r9AagsQGgURjXqDz\/H5JlbkF7nM6IUf43uAVwpi5h\/V40r5fUKKOs3vqaMDwoG0ZM+pFfhlMEm2P+IVwpuu5JEcvZkPzawK\/0Ed9aSNYEraQd2kyJZYxorV4ikES53ux3ohG2dswIQh2LsBGx11czkLZtcsLysTzVC7HitJWZheDHtnxFm29zHGJBvEV4YJAU\/j+BxrRsgF9ZrUZQB+\/CW\/7D33tpB\/\/ETrOC3OqtVsAry8dWZDanZy1+Ewy3EClvJ4fR11lfHVWMzypjwTeBKmxRLNTnJVT+r+hqzqMncArPvBGXKe9OqPQozXy5TT48yfTzkbda\/wejVcpizmSBwnChT5Vt0Pi5YW+5Ja8SDTZ8UR8mwdexxOnK0wsNodXWl3JUgtagIRh5hhFHBCyoFkeumqZouY3cBGlGjDl7WNZSc0gIB\/WOOq\/DXflYu2skCAPpAtho37QGGnGrBdhi044z32u4\/Rmm7qS7z4pR65fg7WeVRotGCkQHzpTp258utqxdndAvGqClu5\/oED48qjcuVsqBzx62GeFZ+vOSKk1siH7GQ6O3bOqCLlC8NDuwvH88E4DPVn85yXgsCGAMPTBspmQjN6Cb+X1uljH7uGDtCIz\/VWnL9uXeUdUVMhOLZIlKXHJ073H7\/Tpr\/lsa1xoMT4B7s+sI18c8FtTA3J\/qCsL+Vq5rU74Q173cVKDZKRjurV2tK1hEIjafwqVwbFP9XHtlWpmrM\/egyPBQNveBv3HLPiAbZ+32cpD0SbtsF8V3lumgZ\/uQ7V3qrhr0GQ\/sLLB4OoqvHrTYYZaUgdnTb5HkhQ1rFgezEQDwv4N48C2iVXYXZrc87q5nZBPgU4uRDlWJCI73amCt\/5tMqKSDdoWk5VGT\/UG1I\/UUBqIYMz3w\/xQ7UuoK8v1VdZc5VHVU8KTf5uBcUcM8epn6p5z12Z26r0k8PSOj7svwOkOpd16HBDwLKS1L+NWp8ua75WdbZAmC8607Tlwm5wE3Xtc+Qbe5nQKCkQ2hN1XJe5PfLuF9p0p0nI9f8YekAskI6bprbbAc\/d15IiopwgGup\/qOQf0ZdSYONuGAKI8pAFee\/eMMfE6GPz1EjlXUa678a8fNCn955HICsNlxWhsprOkFp0jRK68P0FRa0tALBBWc7Cebvr4096h3kW3czCtqq5dU5QhH5gDFFDxeku2peofZWjJmLtw6KVU4UhhNPXN7s1xUJpC8vcis7q7BNncR2T3CIQyI4hyM3wEBPaPj7iiyKoYQQj6XI87TmtGlabs\/xxmise+Zfi\/qQ7Xfz1MaXEdwYLMzhBgd\/C+4QdHrorXWZGay6dmeDIGKkzArr52GoE75kwo8nDhgJkrR8sjeZo4MBM+vz0bUz0thFUjF5Gp0ddb8m2kdBqBvBGhN47Ss50nEvZ3baO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