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June 15, 2025
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Travel and hospitality

Digital experiences define new holiday campaign from Swiss Air

December 12, 2023

Switzerland's national airline is launching "LXmas With You," a holiday initiative with a number of digital twists. Image credit: Swiss Air Switzerland's national airline is launching “LXmas With You,” a holiday initiative with several digital twists. Image credit: Swiss Air

 

By Zach James

Swiss Air is ringing in the holidays with a marketing revamp.

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  1. LVMH, Dior sign Paralympic champion Pauline Déroulède to ambassador deal
  2. Dior creates ceremonial window displays from scratch, with scraps, for upcycled exhibition
  3. L'Oréal to launch #JoinTheRefillMovement campaign
  4. JW Marriott opens first property in Greece
  5. Luxury Unfiltered: When bronzes go bust, and why the art market is collapsing
  6. Bentley Home debuts picnic collection
  7. Versace recruits American actor Channing Tatum for Eros campaign
  8. Ronald S. Lauder retires from Estée Lauder Companies Board of Directors
  9. Valentino Garavani unveils Vain handbag campaign
  10. Chrono24 rebrands in bid to lead global collector community
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