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Dior revisits “Secret Garden” to assert brand codes

June 2, 2014

Dior's Secret Garden III Dior's Secret Garden III

 

By Jen King

For the second consecutive year, France’s Christian Dior has revived its “Secret Garden” campaign to attract consumers to its pre-fall 2014 collection before competing brands release their efforts.

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  1. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
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  3. Rolex Testimonees grace brand-first docuseries
  4. The 1916 Company teams up with Australian pro golfer Min Woo Lee
  5. L'Oréal previews upcoming releases at CES 2026
  6. Dior goes for gold with flashy J'adore campaign
  7. ‘Electricity at Its Finest’ turns spotlight on luxury EVs from Lexus
  8. LVMH buys French publisher Les Editions Croque Futur
  9. Gucci studies connection in spring/summer 2025 campaign
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