Multichannel
June 17, 2015
Consumers emotions have a significant impact on their behavior
By Kay Sorin
NEW YORK – Emotions are an essential element of the consumer experience that brands must address to establish meaningful connections, according to an analyst June 16 at Forrester’s Forum for Customer Experience Professionals: "CXNYC 2015."
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CK2lOxGDFL4Q9a86oxoAATsYo4t5NEHII6CKZyKh3NrrGq9HAG58orADysv\/VKVd7Zn11kZ2M81GTQ6mQNuxqGma2DBEFWLvE18CRSQBgLttyY2PxYJLSEkru7HnoLwT7LkNx0NAAhA6V6RZryRoMnwgmfvG\/hxGgkz8NyghFwQpjgdL6ZvcbDrNQXeLBvpln9+PZzttKvPZEdOo0KWNB5VRpmnAGKBdu74jmcB3fRqM55ZqwoBaHkKiRH7wC9XaBr0BI5bWI+JKcpBsSHvthDl6dkdq49m194Hc1ul3pTCX+Qqg2XuqCwQCKqBQnoNq6rF37UOiw65uhyqgawauDq5sF428WlWZnXJjA+FZ+e1\/SJuqwyCMCfxpv3sl2h5k39c3fWzt55dgU47BO5nBrFbNJ6YjMgJYqS0\/zeIjoFvv5ZD6rmx9BJTVxOdL9qp+FbjIQzQ0+qzkNFhSLKdxTBPJ7I1orUyPqk7cPCsScCUwhAIL9PpNtkCk6VLsF3zt81dUVOLpMcdI9mTWJsOVdEyIJEgR9qn4yGRgayWA1PWQ+Sx45lCGaWwLghTRbUIByT3EPi\/TqFL8XpJlsQuQnDB6KX6jBBSaa4Ca9fOts0nzhuYOYXvR2JBV2kRTe5XRIBHzG7+25G9FrvVWjSTpx3T74nPRwnabyHHooqzVQq669M+B7lLpW7wDffH7KFfWCkBWgHqaS3f8SZ5dR\/vFEaXJqxdaTXMpiDnRmtAhXE5FCs\/ksGFBK2RsEWuDSBBmbZZdDmBo3JhC4FAl4ulwMdtcrUH0qnps\/37mzpfAeATqaU83XmpnMwovIb1ZRZ21kAISTMVKdMZcZm4Gvb5dOfPgWYgHKCtgZhJC6W2strlIulr7IsMudpACx9NmJzl2vTou4uRs7zmjzO+IbahpkLY3cnDpcOmDHrnMZysnonoJ6Y2H7Ml0e0iBVLW3IvkwwfA1Qo0b9ZL5WpTrqY\/pzJ4ibpqLL9qM1oXiFWWwKvouTU3UhCwOQerladtyirNWhVrYLeVyGy4sISO06urCuN22u02OZeN8ExkoDCFxLDCkDTCwlIrnXDpvBdhisTiGwLHMDSqt2C5\/qpAAbsC0skWKcwoOyvce7FsNRviFzJ45+A7bOGCehz1LuOljLy1vD6daQzNFvK9SLen8QS\/K3EOqV9hgIFR99mBy+73txIKgcM9fny4fcpXrqUSLWWTxtib8\/uFkwLqxqfGE9gqTAN\/dYNRuIbXJWncAgJzN3KKnCEOJRcfLqPVhzUSBIBi3ByQX+2OX4eKLTzFssFOnvZAnOjBJkZqHJEjhyfdk3rDNtshTh9Qcvyv1mHHSOvlC4wDty9iyTk17lIZhkc8W8Jwlebvh00fDrO1l4w6SUFodQryc1ziQ2pO12ScswOuPpqvFnajU5KzFTIvzRv3+6rgajxiUis8dy7ZbGtGwiwmYczNKpdYDeHQXAFnIfdktjWngC51BiT5WNaCdB0x6BoxS94WTDbYku0p5JEtYzXHoty1tX8mC6oomGUCYep5C8tOymvinaGNUNJ8qghGbw9Nw7NjcSZuqdDRWkEmEhPEYKNjvGdUb8P\/CeBw2opHeji57FoNdAYAxatoMk1QKikhEb04EUw0MRHP97yKBs+m0l9eKQzGT1NCmXJ2VMiNv8kZ3vkBeENTALIc66D+bp0FAfCpCTl8ouVMrRGWC3qmDvq6A1nv36EsKyt5jdgLyRM2xAhZ5i74fJxOTLoU1dBYP8ahNZYDstyzFlNrvyIvs0yxdgKnBJb2iE4HIlhPlDe4WngtS9uLswtCihY1CinFVz8DBurwKdF+y3HrX+a1Xp7sVmpsB\/Rr5x5UEmuKMJrlVA+P5Eqs184LvABIxUsEaDQ03W\/UTB6H9NerxTIhNjyr0YxNNOWZ3E3TiHspl9aj79XwhNV70oDPmBH7QGq+8+akPadACrplpOr7Iiy3hLr5hEEmIqRkqdkhdAGqnP1XLHL1cmNSJRg6p8Nn3BbXemdJ6+D5E3LSNbp5EeGYOfol63VWjKkmjaQZPfuOISGvEupSQTK7HmHfyTA3Y6gpJf2KK17FBORFkQbgqr3\/FR6OV94\/QYydFc2REL9L8NStZ6fEeTEwKds6rI8yF3nr5DiW5SD7bE\/N3r4+zYDkqIGw7US+AanvRUQHtFI44+jP+LCKWy7mfWHFTcNPdORbDQaskvVhXSJk+Ol0TuW29cMyDj2qpPJU+8z8La+SMZN5ON9J3UgJQkZIlczJeyuAkxqBhHm2nYTJ4PqfZE9+a+coMbuVvdL7aLr3MhaiwLA5vpUVNRfpQurxc9H5SwWAKvW\/20cMOiewIyOtWeX71+kqtWVlRfhB0WOHgRlpLzqruNfVGLfZZwgGDenOb2d843BJLgpS4hkq75s6HvhY\/QJCYP5zkOu934xQK7d1S4rDUPxUw5bjMrHlBpDx9dUaGLGWjsi811iGghvv1Z5gBXOErJv1JclUkIr\/FuGklVm1+mV312WZF191iEKMwR+V7YiGVcIIMIVodIp1r0quwh51SbDWyXYaqfD4LI46mT71uxP2elp3XaJx2k3V+noBTl73\/137kfMNHxXJ5pWmH+YZ3zVO0H35NwmO5rxluqXrRdxJxHjsNjkMoxbNjyzUABt8EDX+w+DUU1XR93f5u6SsdDSXJxYcDLPrkcq6Y158fCasVw71Ezc8Mg17wPZXt5pkPqLeb75Amtcw+48L6xv2NnNNNTtAMz7ZY+AWEgbjqLA+MWeJs22hYgUl\/DhLbY1A+f\/4VSik9DaU6xEv00Md4Pk+4y+z98lYWz5tJXxsyP2qjcXLZSaEuBEyWiO7ugebgoIpUCqJxbds\/dNkKEfBMbRTpILQ90lvwAIwebmU+RYXS3xp\/i3kcFdNdtV9bS4JPC2uMqujT4vzj0bTHzAETpN0nK80iiACC83gZ8nZ7AB92ALwuyxrXahkMBgYcwuzxZmQ+3xlJORgb\/53pqAqMXTJbkLz\/j\/vSoGueRgDBFJRmXA0i5IoN6kByj3Lmn1BkE3QNT0vBxi8Nlio7xmOn3BUR18DVuGgGNL\/qzyyhOfkfF+xFakTq1S1Z4olUwafTQIEWOU9kOz0dZOt77pJLQ25Dd+xn\/JCJfRI8McDiZKwlFWSWIaARkOKuWz6RFpprBV80NvUTEkK82JGu+Xl4kjMEIPzQNWAg1Ow9emvpMNYuzL+daR1FbzFpYD85rjNW\/U5BpNjL1ujkWkun3Umiwlg12cI3XR\/ZnND2kCJ4Hv99grMx9lpbQK+m3sKoWsUn6bEaSzLbu0lOJpr0L\/bJPKqhXebaukM2YVLA0E9G1f3qoN2cRTtJZXVMqfhDSBMpq8Acn","iv":"6276590a53cdadf2a593fd52ae96a866","s":"24348cbb426ec336"}
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