Multichannel
June 17, 2015
Consumers emotions have a significant impact on their behavior
By Kay Sorin
NEW YORK – Emotions are an essential element of the consumer experience that brands must address to establish meaningful connections, according to an analyst June 16 at Forrester’s Forum for Customer Experience Professionals: "CXNYC 2015."
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kdH55qoaUWJ6aCPmGgMGlE\/n9wJZ0Lv4hCM3Nx5jHCfOgRq\/aucKbfnHZZP1So823C7O6XTgMRtumgvDL8fTktPR9E\/lul+uX\/Ec+JU0wLWx\/AeB+9JZqFdCnKAACeNzUXYf+1m7iuY5bwtijKEQy32B9wVT\/UsyuOgPkKLNdwxT483CkiJIVE2NxD3BYeX5k4tm8Sxq8MbgUN4c70X3GFo6nTYh+WkTtOZRoiwZtwBplI5tlel6BkvfM\/sV7d3rqOS5ATLgNSEtHEN\/EkEUEsL1YgflNJSx+ooyYDOjSEaanPQXq0Q64PndLBBTCwkZk4zeM\/+To+CrXjyGt4J6sNwP\/4Gh5iT1socLuPgL9M8+EEmNz2vPGp0Tk5vAdkteQ2oO111KUv3dTF0HPUdCQ8ZwiHa4q3y5A6Yk8Hhc2fw7GGZK0CbKUokLi6UWzloV3AYFAO8NZohWtql6N1clMwUii+HhSXZSNeMIHpvPLbPb+lOPgqz9nnR1DknKfArCAqQ8irHFzHMvTSrRRadRo11tM+a2z2qxPt817ax0cGzbkmofA7ZsY0Lpzk4ga7k7Fx3woSojAyNbJ9EOgFMqHGhRCxHnKsjKgr33yOZ0G3QTt83LRoJGI2Qtt8s8sJnrEgnxzGsvpFPKvl1ErMfiQQ8jo5zLDaC2C77rnbh60HSzl8\/pxo2N20BzRDETBQsEVqWGAWb69jCsk7Y2zyKjYIsQPRc\/Ibk4zFgxw0lN8OEU0nxNCDAvIDenTRcNBhaB0bUpWvw1cOkx5r+XXVFZK+rWzRBFxYPYpOpFGZ2YeJs9J3Hw2ZQ6KCjOtzaDP1nrGy4j6Jj2CMAa5S8YfCy74eU3s3fAz0Wf7NRRQ3TK\/8d8JTOeDzX+zt7mNqUcJRwGghA5K8OAdy7nCY3qeJKjtKC6mSPaQvbor9LESBSyQwkWwntLfnDHdoioqLby3p+Bc2Y3BoXT2ZT93Ur2jwpi9IJ2zAVN0llpcbu5xJtV\/ep8ZWQZGUL90x4TnE4GtCLA9JOd+QNK9ITgy0HH1CMyLvfCGk\/B7zBB0kNfTLKXOUh8Ch5+xzPJwCaA01Wi7FHiQz0gmZdI8RrsBnrVYZailYtbdBD8S7E1f09o\/fMIQYfypT4tGUfa5U\/jzUcbUV7vN22peWuUIFuRzBtay68lSql5iaFInqPB61c6cveRnoH9M0mloaPh+d6\/IJOv4R7p\/QXeUXpCabMa6kkIzYkaYj5koCvBOrv3kKqmY2uMPXQ\/gb1sHPwl2H1NdsfpSO8HS2iKFRagva95skMD2HqbwtwjTd+yoi9\/uKZX28xsZSle8blo\/aqG50Dq6djYaqzlNMIpmOe9vpwhxX3ZPOJ3hy7bcHVSS6H5l+S7TmWZw3EKVLQ0PpwQHSiWRtY+XevTmJXUb1CCdZ9Y4MpearAynzgQoxG5YlaC+1\/m82pX4HV0TTwkjjyXm4lq45OWED7PLWFaJNl9ljW8ns4hIboJRKPTO7sAMqy\/XL5sGrBw2po0b9smgCVvp3x0c9Wy3MS65VHiCR45auZmNh9o9PhAueWXbfdG87LyzRNrx8FHhGYMFEIr4058ag4lrbdO3MvpooXVckYrK7mphFvwW9\/LJiSSINj12RmK2tLx0ayf7S2usA024sJ1FhPRnaFi+VpH4qLiOSNDfWZAm2NOUsEUDnqV3kNeF+BK3619qACKfiIC2qffJC\/ZxEY2pk6QhCIvElhgCwrRPeFH6ml2M+VRIqpxJpfVU\/SDcHvhQeaIjeHAG2ULF6Kck3znC9CawoiMiu+x1H5JpEQuPBy57ZjJcNeWpbPkzKxSVgvn3DdCI75OKctHR729qvMs6Tc1\/ySG+Smj5akUbVTZxopP3ng50Ilg3PgwuVXqlBkihyF6MPtNmag4w\/+V+b1SD1S0NW9qN84ph0vgif+KzEWwMtd1IHhYndWSn58XRK4oAWeWLltrTiHUsZPQteeBg7Y6\/uSpi73RR9c\/w3SHL2WWJz\/dwO3FXs05gItXxig8WOCdALb5f6b\/A6\/ovXqTqJ5SjJk43+8BxOlXsmxL\/VGlFcoi1xnogux8HbkNnGMwnZ1GKXEdkyKkQ2wdiRWaAtwpCOT+vwn8W9ao6VdU8sbEhXZCNvxu4qaQ+jMPNCtF4frAGBBhwcfh5qe4rkImtTjc3Wh9PlMZTUio9eRt+9fWDQz8WNpFTJ0svx\/Rd0QS9yOOiZOu2I7LwkwnK4sdm27yXvsZUnHtDzfzC2V8\/sB1dsUdCKdt029up7oq8zWwYA4b7pXPer+aFQTCWhyVd6t0cHakELWsjnmtvs00nfSS4rTXcQU1Xo09M6LKYUpvk3CPpdMFMPgQLl9arR5MEb\/hkF8P3OKD\/Fd7yRTuLnzFP8TgI0F0oLCsFG1dg3wdoElsnMfhew6DzVTphgF5+Eyz2n5tjNnLYf4tkvBvdpj\/47wPMxE6iKSubpqnJ3Qgl8fi1kolk+HVibWb+d0S3RwFv3qSQcBE2n1hTN2TIpfZXzWOMWcqmcL1WwWJrG3kwHZ41UDsHWf9allYpuGKyKYDKCpT\/etkYY9WK1wKAK2KqT84RK2r2WlDIM89VSVBK+54Zkiczb7PltAfv39sH3Gm7numaEj5PekPN9arFJMbaiZFJIwFjWEVF7AFvgSjh8gcDAuM7w3fKFOmvpY1x7I4NmZOfqjNbVQI7ewkWzt59FO8LM6ElAf6jze2TaYt4nVsMB+H\/ig31eDSKKJAing1IWG8i3x1c6uSzzo6h073X\/H03+n4e\/HadkU2CDGHrgXF4hg2EePa0e6v+CWJVf65HOUAO43XbTM1QwRGA9Pv0xageTspppfrSgUdBaa4mAKaR39UmZKVx1MitCyQP9snvsafO89OiCTQNFnp2AeNfmLxbNYjWPzt7pSW\/KSfJ35oLDWbYq2\/HgwQwLK5qasrsjhQxlALGkjefjBMNtYbTjWMxDDITncbUiBIE0BKNYKIIPVjjJqR\/6dYELbY5\/\/zehv9jSW81EfUEjw7YzCEMsTYivaVByYIzJOK9tGjGQWnCm5EbQtL2V9RErMSPVR1m2MdUgVJZzuno0L7IwpeLNv1iSDZfi1Y7\/Ph8guaaQjbzaFDjfyxtWqU8\/xJowtlgEzGT6FQ8ws2nVTgRehJb2LurRgunY1oGpuf0lOYeIsBsuul7Wf1uOVhF\/wEF+2hhcHMr8GwvaKLqehVBWdlLPIAo6iH7FZVRQLD\/S0IA3Zvu\/42o8GQDECIpTGJoQpZaFuoszToMMsXYvDlxIaow2zXyoVaihOBae5vNiOGStV85nnETJgceArx5enBubIPsN","iv":"f321f5972fba1b736fb2c79f734dae70","s":"f2c40be97554a920"}
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