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Feb. 3, 2026
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Food and beverage

First-ever global Zacapa campaign hits billboards, broadcasts this month

December 26, 2023

Shot by Dutch filmmaker Caroline Koning, the initiative is given a distinct, colorful look. Image credit: Zacapa Shot by Dutch filmmaker Caroline Koning, the initiative is given a distinct, colorful look. Image credit: Zacapa

 

By Luxury Daily News Service

Ultra-premium Guatemalan rum brand Zacapa is uplifting women in the beverage sector with a new bilingual marketing endeavor.

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  1. Top luxury campaigns of 2025: Luxury Daily
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  5. Rémy Martin gets into the family spirit for Lunar New Year
  6. Luxury Unfiltered: Why aesthetic obsession is breaking luxury hospitality
  7. Audemars Piguet brings new boutique to Atlanta
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  10. Prada Group presents Sea Beyond program updates
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