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Dec. 18, 2025
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Food and beverage

First-ever global Zacapa campaign hits billboards, broadcasts this month

December 26, 2023

Shot by Dutch filmmaker Caroline Koning, the initiative is given a distinct, colorful look. Image credit: Zacapa Shot by Dutch filmmaker Caroline Koning, the initiative is given a distinct, colorful look. Image credit: Zacapa

 

By Luxury Daily News Service

Ultra-premium Guatemalan rum brand Zacapa is uplifting women in the beverage sector with a new bilingual marketing endeavor.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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  3. With ‘My Call,’ Rémy Martin finds meaning in new milestones
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  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
  7. Matches plots second act under new ownership
  8. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
  9. Ennismore picks Bangkok site for first-in-region SLS Residences
  10. Lamborghini heads to French Alps for women-led driving series
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