Multichannel
February 8, 2012
By Kayla Hutzler
Four Seasons Hotels and Resorts is tapping into the St. Valentine’s Day craze through a fan-curated giveaway application on its corporate Facebook page, a themed digital magazine article and hotel experiences.
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","iv":"56460475a24b5cdf3d2322af41dd2f3b","s":"c2ffebbd2a0f42b8"}
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