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Multichannel

Four Seasons turns to social media for global spa marketing

November 14, 2011

 

By Rachel Lamb

In what the company calls “one of the most comprehensive social media programs created for a luxury hotel brand,” The Four Seasons Hotels and Resorts is using Twitter, Facebook, Tumblr and foursquare to market the launch of a global spa initiative.

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  5. Day’s wrap: Facebook, Moët Hennessy, Audi and Fifth Avenue Association
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