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With Chinese New Year – the Year of the Snake – and Carnivale both happening last month, I wanted to offer a few viewpoints on these two very hot countries: China and Brazil.

There has been discussion around Square’s round of funding and how there is a battle going on over control of the point-of-sale (POS)—and it is not only about payment.

Burberry, Louis Vuitton and Chanel are the most tech-savvy fashion marketers in China, but the category as a whole must catch up with consumers’ digital demands, according to a new report from L2 Think Tank.

Rolls-Royce Motor Cars is putting its craftsmanship and history on display in its first museum exhibition at the BMW Museum in Munich, Germany, that opened March 20.

Precision-cut crystal maker Swarovski is bolstering its brand presence on mobile image-sharing application Instagram through a contest that ties in with its spring/summer campaign.

Swiss watchmaker TAG Heuer is celebrating the 50th anniversary of its iconic Carrera timepiece collection through an exclusive event and social media platforms.

Luxury coastal shelter magazine Ocean Home is revamping its print strategy since the medium allows it to sharply target high-net-worth consumers who have an interest in real estate.

Today in luxury marketing - Fashion's old guard stays on patrol; Saks revamping men's private label; BMW prepared for more discounts in 2013; Audi headlights seeing around corners banned by US rule.

To get a sense of how important phone sales are to the U.S. economy, add together the 2012 revenues of Microsoft, Apple and Google. Multiply that number by 3 and you get nearly $900 billion, or the annual sales driven by call centers in the U.S.

Italian fashion house Prada is flaunting its spring/summer Real Fantasies collection through a contemporary short film that positions models in an artful collage setting.

Luxury automakers should sharpen their mobile advertising strategies and look to integrate new technologies since other industries seem to be dominating the medium.

Luxury hotel marketers are opening numerous properties in the Greater Middle East area, suggesting that the region is a new choice destination for in-the-know affluent travelers.

Land Rover North America is hyping the global debut of the all-new Range Rover Sport March 26 at the New York International Auto Show through efforts that span a microsite, video marketing and social media buzz.