Multichannel
September 30, 2010
By Kaitlyn Bonneville
NEW YORK – Luxury retailer Gilt Groupe is targeting consumers via rich media and personalized email campaigns, according to an executive who spoke at Advertising Week’s "The Collaborative Alliance" session.
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","iv":"9608560c308557456f5119702f1e66df","s":"1a12d552610121f3"}
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