Multichannel
September 30, 2010
By Kaitlyn Bonneville
NEW YORK – Luxury retailer Gilt Groupe is targeting consumers via rich media and personalized email campaigns, according to an executive who spoke at Advertising Week’s "The Collaborative Alliance" session.
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","iv":"5ff7ca8ac4f3e01c9f65d2034ed6fa74","s":"1c1240888a6b3fe7"}
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