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In-store

Harrods aims for in-store traffic via children’s club program

June 20, 2012

 

By Tricia Carr

London-based retailer Harrods is extending its Harrods Rewards program by installing a new membership for children and parents offering exclusive in-store events, contests and benefits that is launching with a Twitter scavenger hunt.

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  1. Dior, Rizzoli to release book on Lady Art project
  2. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  3. Brioni launches anniversary capsule at Bergdorf Goodman
  4. Veuve Clicquot debuts après-ski activations
  5. Louis Vuitton introduces Visionary Journeys Seoul
  6. Fendi pays homage to artist with playful puppet fall campaign
  7. Dior dives into French Riviera with escapist fragrance
  8. Piaget fetes sixth year of USPA Gold Cup sponsorship with new timepiece
  9. Hermès showcases the surreal for spring campaign
  10. Pratesi continues retail push with new Boston boutique
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