Apparel and accessories
August 15, 2022
Finding the right balance of marrying global strategy and local cultural context is vital for the success of brands in China. Image credit: Valentino
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","iv":"0986245354f609c0b2ddbef3dd6bf219","s":"061f4041cacbcd2a"}
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