Advertising
August 20, 2012
By Tricia Carr
The need for instant information in the digital age has caused quite a few luxury marketers to offer transparency and mass appeal in their marketing efforts, but do affluent consumers prefer brands that seem out-of-reach to the general public?
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","iv":"a478f6afbd6d71ef31fd1469384a0639","s":"896271a68fc41924"}
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