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June 18, 2025
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Food and beverage

Immersive tasting pop-up from Don Julio coming to NYC

May 30, 2025

The event marks the Mercer Labs Museum of Art and Technology’s first-ever branded takeover. Image credit: Tequila Don Julio The event marks the Mercer Labs Museum of Art and Technology’s first-ever branded takeover. Image credit: Tequila Don Julio

 

By Zach James for Luxury Daily News Service

Diageo-owned spirits brand Tequila Don Julio is connecting its pours with popular culture.

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  1. Luxury Unfiltered: Intimate storytelling is the new status symbol in luxury
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  5. Kering hands CEO title to former Renault head Luca de Meo
  6. Comme des Garçons sets up shop in Sao Paulo
  7. Dior creates ceremonial window displays from scratch, with scraps, for upcycled exhibition
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