Marketing
February 11, 2022
The relationship between luxury and fashion influencers is changing. Image credit: Open Influence
By Sarah Ramirez
The fashion influencer marketing space continues to evolve, with video-sharing platform TikTok becoming the latest hotbed for influencers.
{"ct":"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","iv":"40c391437ae301180a5e28268d664172","s":"82b677e281d02e8f"}
Share your thoughts. Click here