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Multichannel

Jaeger-LeCoultre pairs with W to celebrate inaugural Generation issue

September 18, 2012

 

By Rachel Lamb

Swiss watchmaker Jaeger-LeCoultre partnered with Condé Nast’s W magazine to introduce the Generation W issue featuring a young group of 55 new art, style and movie stars through an event and print marketing campaign.

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  1. Luxury ecommerce lacks speed, leaving shoppers behind: report
  2. Christie’s set to create auction record with Indian Mughal and maharajas jewelry sale
  3. Tech-augmented hospitality offers more seamless, relevant experiences
  4. Brand values should come from the inside out
  5. Kering adds Balenciaga CEO to executive committee
  6. 5 tips to help with your presentations
  7. Bulgari incorporates Italian movie motifs into latest collection
  8. Emotion should not be underestimated in building customer loyalty
  9. Kenzo, Kering, Four Seasons, Valentino and BMW - Live news
  10. Top 5 brand moments from last week
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