Multichannel
December 2, 2010
By Rachel Lamb
Lancome and Aveda are the high-end beauty brands with the strongest digital marketing strategies thanks in large part to their focus on social media and video, according to a report by L2 Think Tank.
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","iv":"a2bbcc047afbe596962306772f14e7d8","s":"532ff9bef445eab3"}
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