Mobile
September 14, 2012
By Rachel Lamb
NEW YORK – Millennial Media's top exec at the Mobile Marketing Summit: Holiday Focus 2012 conference said that location-based marketing is a tactic unique to mobile that allows marketers to understand the shopping habits of consumers and track them in action.
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","iv":"c583beb14a30d5fafde54ff103bcfcf1","s":"ce8f9f8b56fef19f"}
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