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Multichannel

Luxury brands must risk failure to succeed in new media: Morpheus exec

November 29, 2010

Luxury brands should be adventurous in the new media landscape

 

By Peter Finocchiaro

NEW YORK –  Luxury brands have made great strides on the Internet, but still need to experiment with their social and mobile media messaging to learn necessary best practices, according to an executive at Morpheus Media.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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