Marketing
July 20, 2021
“The Veuve Clicquot Tales” centers on the life of Madame Clicquot. Image credit: LVMH
By Katie Tamola
When it comes to reaching affluent consumers in 2021, many luxury brands have recognized the benefits of audio.
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