Marketing
April 28, 2017
Saint Laurent's negatively received fall 2017 changed the brand's story
By Danny Parisi
NEW YORK – The perception of what constitutes a luxury lifestyle is evolving, and both retailers and brands need to take hold of how their narrative is conveyed before they are left behind by the changing times.
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","iv":"8fcdc71886306beb54ea8df097888760","s":"8336b107df752b28"}
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