Automotive
May 17, 2019
Luxury automakers spend the most on demographic spending. Image credit: Lexus
By Sarah Ramirez
Luxury carmakers were responsible for 30 percent of all global digital advertising spend within the automotive sector, as marques look to consumer data to better target affluent audiences.
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","iv":"e2d73d535e0df5f39612c2ee6b9bb44b","s":"b76bdf2b5ff4312a"}
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