Multichannel
April 13, 2012
By Rachel Lamb
Luxury marketers are seeming to favor social media and mailers to inspire gift ideas for Mother’s Day next month, but brands should consider a multichannel strategy for the greatest reach.
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","iv":"ede8647643bbc6b938a6d1570f54dbb3","s":"272b45d27e2de0fe"}
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