Multichannel
April 13, 2012
By Tricia Carr
Former Niche Media CEO Jason Binn will publish a new magazine this fall in collaboration with Gilt Groupe, a venture that advertisers should take note of for future print campaign placements.
{"ct":"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","iv":"2ecc01e0a1a15705c4bb94d8f91f874e","s":"a9273dc9e4a8a7b6"}
Share your thoughts. Click here