| | Apparel and accessories Moncler’s first acquisition hints at future ambitions  |  French-Italian outwear brand Moncler is acquiring the owner of popular streetwear brand Stone Island in a move indicating the luxury label will be a buyer, not a seller, as the sector potentially consolidates in the coming months and years. Entire
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| Marketing As streaming shift speeds up, luxury brands should respond with new marketing tactics |  Luxury brands have to reassess how they reach affluent audiences in the United States as new data show the pandemic has dramatically accelerated the shift to streaming. Entire
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| Real estate Free Webcast on Dec. 16: Luxury Real Estate Outlook 2021 FREE |  Register now for the free webcast Dec. 16 at 11 a.m. to noon New York time on five trends that will dominate the luxury real estate business in the United States and worldwide in 2021. Affluent consumers are making health-driven lifestyle choices amid the COVID-19 pandemic that will continue to shape the luxury property market and fuel growth as long as inventory holds out. Entire
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 | Marketing CMOs must turn into game-changers in 2021: Forrester |  After a difficult year, chief marketing officers are in the hot seat and must adapt to shifting economic factors as they make plans for 2021. Entire
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| Automotive Land Rover shares value of adventure, aid in thoughtful Defender effort FREE |  British automaker Land Rover is sharing the pioneering spirit of its latest model through a new campaign featuring South African humanitarian and explorer Kingsley Holgate. Entire
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| Luxury Memo special reports Chinese ecommerce – Luxury memo special report |  Ecommerce in China’s luxury space has expanded across numerous platforms, providing brands with the ability to engage with consumers in various manners as online and mobile continues to grow during the COVID-19 coronavirus pandemic. Entire
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| Strategy Subscribe now: Full access to 90,000+ articles, reports, videos and images FREE |  We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world's leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies. Entire
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| News briefs Moncler, Chloé, Aston Martin, Beverly Hills retail and luxury real estate webcast |  Luxury Daily’s live news: Moncler acquires Stone Island in $1.39B deal; Chloé recruits Gabriela Hearst as new creative director; Aston Martin reveals exclusive DBX Bowmore Edition; New stay-at-home order effective in Beverly Hills, Los Angeles limiting retail capacity; Free Webcast on Dec. 16: Luxury Real Estate Outlook 2021. Entire
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| Research Takeaways from McKinsey’s 2020 Holiday Season report |  McKinsey & Co. surveyed more than 3,500 shoppers in the United States, United Kingdom, China, Germany and France for its 2020 Holiday Season report. Entire
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