Retail
September 3, 2025
A cast of prominent models serves as the faces of the promotional initiative. Image credit: Saks/Angelo Pennetta
By Zach James
U.S. retailer Saks Fifth Avenue is spotlighting self-expression in its latest major marketing endeavor.
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","iv":"34d9f7c5b5c6addf69328ed60bc558d1","s":"0a2d90b7acd93a6a"}
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