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Multichannel

Swarovski drives holiday retail traffic through Pinterest, Instagram holiday contests

November 27, 2013

 

By Joe McCarthy

Precision-cut crystal maker Swarovski is embarking on a multi-pronged social initiative Nov. 29 called "12 Moments to Give" that contains Instagram and Pinterest components and aims to drive substantial United States retail traffic.

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  5. Estée Lauder Cos., Jo Malone launch AI scent advisor
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