Valentino, Bergdorf, Selfridges and Ritz-Carlton – News briefs

Published: May 8, 2013

Today in luxury marketing – Valentino thinks big for Fifth Avenue store; Probably the punkest windows Bergdorf will ever have, up now; Selfridges to launch drive-through service; Lehman puts Ritz-Carlton Maui resort up for sale.

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Chanel, Bergdorf, Richemont and BMW – News briefs

Published: March 20, 2013

Today in luxury marketing – Keira Knightley to star as Coco Chanel in short film by Karl Lagerfeld; Bergdorf Goodman’s Joshua Schulman unveils store strategy; Richemont shares tumble after 7M share placement; BMW forecasts unchanged 2013 pretax profit on Europe drop.

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Bergdorf flaunts beauty products via mail catalog, QR code

Published: January 11, 2013

New York department store Bergdorf Goodman is flaunting its beauty products through a mail catalog that contains a QR code and digital touch points so that recipients can connect to the retailer on multiple platforms.

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