Articles Tagged ‘Multichannel’


Top 10 jewelry efforts of H1

July 18, 2016

Despite waning interest in fine jewelry and watches, brands in this categories strived to engage consumers through digital tactics and new points of sale.

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Piaget courts new generation with rule-breaking timepiece

July 18, 2016

Swiss jeweler Piaget is appealing to game changers with the help of nine global mavericks.

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Luxury sends thoughts, prayers to Nice following attack

July 15, 2016

France is extending its state of emergency after a terrorist attack in the coastal city of Nice claimed the lives of more than 80 individuals.

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Top 10 luxury retail efforts of H1

July 15, 2016

Retailers are embracing new ways of selling, aided by advances in technology.

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Jaguar Land Rover proceeds with testing connected and autonomous technology

July 15, 2016

British automaker Jaguar Land Rover is beginning real-world testing for autonomous vehicles.

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Top 10 media and publishing efforts of H1

July 14, 2016

Publishers have uncovered insightful tactics that work to entertain readers while subtly pushing goods or services without obvious force.

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Waldorf Astoria driving experience grants access to Lamborghini supercars

July 13, 2016

Waldorf Astoria Hotels & Resorts is teaming up with Automobili Lamborghini to put guests in the driver’s seat.

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Vogue VIP membership to offer first-hand access to title’s editors

July 12, 2016

Condé Nast’s Vogue magazine is responding to readers’ burning questions in its first-ever Facebook chat July 14.

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Marc Jacobs pairs with M2M series for integrated video effort

July 12, 2016

U.S. fashion label Marc Jacobs is hitting the books to tout its commitment to unique storytelling.

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Top 10 automotive marketing efforts of H1

July 12, 2016

As consumers’ desires shift from materialism to experiential, automakers have been pressed to adapt.

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