Retail
November 19, 2020
Brands must adapt to current trends to survive the pandemic. Image credit: Bain & Company
By Nora Howe
The disturbance of the COVID-19 pandemic has been the catalyst for change across the luxury industry, which is on track to recover by 2023, according to research from Bain & Company and the Fondazione Altagamma.
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","iv":"89690168934d4d7a998efafa0ab73710","s":"845da8e501e1d95e"}
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