Retail
November 19, 2020
Brands must adapt to current trends to survive the pandemic. Image credit: Bain & Company
By Nora Howe
The disturbance of the COVID-19 pandemic has been the catalyst for change across the luxury industry, which is on track to recover by 2023, according to research from Bain & Company and the Fondazione Altagamma.
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","iv":"3a34d6acc726e982ef0b23352072de1d","s":"aa566351a46488f5"}
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