Retail
November 19, 2020
Brands must adapt to current trends to survive the pandemic. Image credit: Bain & Company
By Nora Howe
The disturbance of the COVID-19 pandemic has been the catalyst for change across the luxury industry, which is on track to recover by 2023, according to research from Bain & Company and the Fondazione Altagamma.
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","iv":"c70b6518d636f3b3b1177988f13c09c5","s":"f6fb232a46ce674c"}
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