Marketing
August 10, 2021
A large part of China’s luxury sales now happen digitally, thanks to a new set of rules that every luxury brand must know. Image credit: Shutterstock
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","iv":"ccd7b1ea965df93531fc599ee41cf62d","s":"aeb3c94ccd9b6411"}
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