Marketing
October 2, 2020
As the business of luxury shows swift signs of a rebound in China and beyond, luxury brands need to prepare now for the next challenge. Image credit: Prada, Haitong Zheng
{"ct":"\/MeGGJ2EUz9\/0Heqi6KP1iTTv8D8qLrgJV\/kQXsu3YVnC3Rn\/VuTMGLd9Ra9JpPRm5HGEdzg2lgU0ndcN5\/zHVHWR1mK6DJMjjkfOfX\/lB36PFfRQ88ECk6YXXw75nnQoWzkIYyx3V8g6dQmM1QfGG5jRnu24P+BsCf5sjT0+rLtpjWWy1aR0CJAFYzsAjOODKFXIINbuRvrYJ3bpLroS1UhmyafLaA+zQNwEffXF+qYb8fbz\/jQeO9X4U7qsFGvHoJIHGX36FQYhjdXFJT\/v5znjT5PiNb83BuZFMTgccVKU6qNo6mOnTKTb0pLFhVc6YESerIfL0lUz44TjgAV1D4X2ytNCpCAPo0u0dbHORCxtfloVzefm\/UIldl\/+2gZN+vm8ABw+vxN9OLHfEahuwTE6BRhzw6KA3CUGFwp1REkcLxSK+NC8U\/RRG3\/Wi4f5WqJgVVx9L4wIPmJErVOQulJxhr4aJE8T9ZkNFOF9Dx5Ym1Yvv1OXI7NStI+5lGU3sIFhyAkYUxmcTIMH1B2T6IEe+2VdfwPgM8s118epjJ50fpdYGzop7AsNiUFdX3rIvi6CFH4p\/j8sdU35mnShqUFMzkeAfhTp+zAC28qojhJcCqEy+lvYt\/d4Uj7uL\/uhMy6muu6LnQ28cof0KB60Y3DXZXpWMVdbvut3z\/cR+jmIR6hDKL1op88JErZ8q7sFLu90Tsx0HKMapW1sn3Je16VWTCRzyJeRQWBq85lF9JZZlG7LC0H6H59aC2lSFI78185OdL7ijoAP6f0o56xNvhnkba4AK+0MCrnLj7NOgf6PT2LC3HP3REDlj+knIm9crcKWVdE1Iarje2haCIYIRGpe7\/AMGBxqgpYLj1inGW7MEOGU+tbdTzpZclLfAOI46+nBQTZLemHCREJ6GzfXorTy2t6Maqzd8ffSJa4zzah32uoyw1uAR4UYc10rpvyIqPBCCI3\/ThWOGGWpWBLhdtlfpiGwlgJL9VI+f+GN2Vm032gmOfES86+UcJI7pwd08KrPpWdNQ+ot8IJQZh1A5AwgGzy1h2L5GWTcWKfSU9tlwxOZnhNgDZDrI35IusNmkqKcUq+PAIT8MPAr9d0TOIdyQVCAyqMLHOP1T+pD3wlViQpGBK8b4CnsBHSyB\/YG6LLmYmuXn49gxEuT5pXUJ9pq1ll8RuP5104eIq39HinHlnya3adklglPmsvuHoF0zFKlQHiKL3R6nbyQ85SOE1Pe2EgNs5\/ZIKxt0PNgCqZSVX20dCFpRQ1kbyfsG3l07W5BNDiyi+0pnrr2NBvjRaPtgFdw90d9FQc3EdsukQhB4EjBMwQt6yOZyqi\/UuWZ1+PJ1GOPSoeAAsAzSRynQGaF6hY0LW9I1zNgAY5mqdIiv+e4Qd9Mc6XSV7Q20nwmlcvmDKXP5xrVb0EmedFU2k67ZBRNpMAu6FyXYNKSXiuO2j+7MVw1wVmGne0ourpnhLBPNaaZxXcqfeH7e0su3KOxyP0bnSWuDRuoXzgDoLpwebUH+YuqCWij5CVNaAJeEk+VrbQ982H83D2MwwoHKV+iS4JvbIu0vu5XC3FJEXEfVLJq0HgEBeiuI\/scuj9UDh5EhQKPFu0doFHVEYASh1zr8vMC1uMrdVaN64DmqBw8Dr55YvhA7Epwkv+g92YudSZc7r9KnUSUF+zWlit0DA6MpNyGwIjB8nNkRS\/WY2sAu5GRHagLrrh0seSNv0tOggaurwHfuvvMn03Fy3Nr8weVrMImjcSeKG\/cwf8QNiTw3L0CcEhHjB2\/EtlSew7z5iMTLHtRgZmtwMle\/eU76t8TGgo2KAjK8urfHnEzT0G4ILZhJcSn0niybVGBL6z2OYvxtN9PRAyn2lYizkUNt9gx4S3+IQd0R2jAOHuHi\/sqhb07IwJwsUikTcqHAwtLZtbJLW\/D4kvKzQKKGWFPRwDsOTPPA7+FrkOyygMX5NYwYu5loX0PIUD9daDYVThQaSWEu7y95ixtlYlGKye07nweWOPd3bdEUHT8lhN7UGRXClE9Jj8+HSjmY6Usf8dF+C4YDo9VZleBIcuCrvfglQG1QteFJOkD6+VmfZ9fu5A5xJw00KjITUbrJhM7RVYJPJR8HXNu4JVNe4eK6NeMe+d3mFArgqO62WE3khEgZeByEx4O8YPT3MHZtfpmv9RmOBcHrzmOSlxBbHuOszo2ShtehldNo7TK6b0wlLRggfnh0NMPNu2mNnx6sONLvGH1Wvp7k6DpKsDBRojk1F1N3zhgEzjxQTdv2ygUz3iMMoo\/IOhHaYG5jy95ozDWFck\/TttxXoef+zFMhzscN4c3NqbPOEyy1W6w4+\/Mq15i6cMsl8EUgV2SRuxf4TrlePPNmfJ0U1hyQ2liq3xyfqJBtmbGzXafLniVO\/bRYY6u19KqVJXVrNgiD7EZwkJyIxeVhI7lTaaMl4H0oxRNi6SbscgCLng5j6BHQBT64E0fSN2Li+tdojhhWBzLHBCN3SKjNAgfZNdoAFSr5g5gw0axh6CAwyxFxoNggCiwt1Vexlhg4yRGD357UyVUg0oij84bDQRdmuio19lkXySz0ZP9\/yJjNvlAdr2EePWzeOeV67d7T32uO0W91GJj7VdQr5ei4gkPyORNhNRaJIF0INws8dljxrQ1KQm8+1TwoHnR7vcHKF94T68J18AdMt9\/UV8DG42r9yECaASkMwzkQa0tc4mt8XYXAv0qZTLTBsKwEa19YNcItRu\/Ul2RR0aLW3uJ\/+rzuRkXv5UACXF8sC\/qs8hV44k6tVhEHQKRHPOcZLDbNpF3V0oq5eJK1e49VJ0oFPGf\/aS0\/2ZVnqaX2HMGSI+g8UIMVOsjeQpJBQThLpX+dw+eSn+WpztsdaDAXIVLFT+QTV7AhRtB8wsF6uwc+k1YPyZtr1HexCiz4yw3aInZzHfU1PzvUV\/Y0Kjd7KCdlk\/icPIJYIcviD6tnMOjE6kbDbH9B3ooycxVXJ2mHeTjOdyBxSug0AHuhcgF8SCjhFu7BzQwjQp3TRWO\/QjLHNo0racR9zrMohd9BRN1xSsdG9s9iSSxu14IgJQbyd61LtMZZgGpAOD2LFubzc1rztCKRbr5aY7coU2kWNwRIHIZRaMIaDbExCHiF3dR8yZy0w4nWYQXcwwETAWZO+98aYu8Nb480SUToeDX8pykYJ1TdSSTqmlsmYbFzdK0JMOv+s+jCT2wtbCwiPAd+xBTrOWuuVd+B5PbSR2wojLQaGacfadcKPClvSVnpzkVQnjIt0Vj\/2tPO2IJCfg6Q0bBQksN+tWP0Duk4S+NniNI1HE9Rf0TYkNpM9hyJ1XGixwbXunLp9+RQEtKz0q9q+B14VVc00VsgYi1Z832HRiOadOvkmiAAlERNnE0ugcu\/sWbZ\/\/KyVbRidoi8VI8SP\/bv4645QKtA10DM94gmdALhDyZsY4Eexcyn2Qkj\/WPM40RH9xtzuaLNpYfRhuLchNShqSerLKuN6n6BMr0fLnUvtbaHnPaWUowUjfy8MsvM2gmMuUd5tbmSnOeVnvr4DUbgMa5mw2b5qzKfGHffo450J9Zrg7oNaf\/I4fSni\/Yt1odM6\/rBdfK+HrsjEg0IVnAIzxdTMx6seGT\/o0xiQwxSd+w0IdLl+RCZJMRwMvQnCVqePKttNgfFtbAEp9Mia53O61CAEvO2PSOIM8AQplhE4yPv3vPA6VOG27xmStNJJgHXa0k8oZMOZDsBubco2OLUTNk6jAAnEd5AnxUiZQnHhcLsBzMEIcFjbnqPFHJgY2KyhDmvZKfFn+wL5EamSifKzy6DQhcCBnz6X3\/fxfuhd7W+w\/a9XRz5cXnLwWLqkx6a8xxuu8lpaktmCJ5NfDqdeOJTvEAnJASdcTeR9aYciw3pGlNhdNpXBsd0k4jZqOHxLzFT5d1Y5PRmyJZ0Ucl6dSuxnYPuQf33alhJ1XXtjpwAJ4Zc9GWrdtzSMM0QJeBx+ZF1dXyeqgIvjkk0Q1x4xEEBxhJMglKr9buk\/Lg1NabTl4IxxZbEJ7B4RJAyLO4GpOgpGbHF6aRF7pQnJmDVrqqH+Kgvaytt3gdDe0TcwFGUdJoxdUXeyBbFGIJpvZrBlYVSwDGhvlAVvTnJ+S84AICmU8g4qQpI6S9YH9tR35SoKcANvggZl+sZQ+Feoc8CCGtXfNiEMRmP8QV0sJS\/bClG7KAv8THf7nfsh4gKrH+TaPz8ezoqRZ7m5ZaWU0Odyu2RnzYHdRd5lGyuhxWVz73wXr7KZ4DbYG0nmcCRRw5PPQI3dQXlhkwmd+Ur8MNN0YjVrRCdF023t6EWTN8qwd7wsvnPVHqAiDiwHoWSje9UQztDYAELUZmWwCZxImr9cOflU2CP1viIfs8i0CfKMbq\/EQ77ScM87uw3dxPmV1DypBMkALSAo1WohHQsS5cq45geXhgBY5Ya65X2U53FTV+SmcGJ8nf0+dMCugFFwwWmNaisK63y9dBKuf7WECc6D1WFHIlH4+\/Tp+2sClOo+kvP6a0\/vpKBeCe0YOPUjk924mEHFccmFlxi+j18P8BG8fba\/zXMAxbAfn4zHgxJlPQ5+6cOh+Vw6myqcIx1HjBkdAqsrhFas5lSJY3zI2KTZQudFZEmfTT3SGAgeATcuSDgK9R9Y9aSb+fvO6DdgToDhTVmg8NeEpjT+FxL0y7B7cTSfFyWUDlz4FFLV8NLNtTD3CArYBX8+DKMO2381Wi6pfz5j1D6XVzKEGTpG8mBFr6FiU91J4xqP7\/pPpisvuM0YBESbwVinINCKzbGEWyo4Y\/JF+ejS7ElBnkY5FDE+gMKFBXZ\/2vqmP3AsqUUNVx224xGjhodnBbAVdpyQzZiTXs6QkHFV1ykSU0eHNoZQtnQR3cEVUhSGfoJovVgo2Cb\/\/vflISZKRbyOupAhGfEQl8jXwnMa4jFs5\/Cu3F63spT8ffABwBBlveLVU4cSo0hdxcEI48cagmJfXDz8ViHbpP8zKr2f9r3sscBBc+l69R59VIiu67FBC7NjnHAW4cPbBiXxvkVgsrcpwsmd0CEdaUIy83+OGZ+6wZTlovjNuF5ngjH7gTTq\/pb47zztvhIkdLCHmy2sTC3FPSm8PpH7K4Nj\/QTPM\/TpvonWdJ8fx5wqXWQS4ujRhd6ZSeDr8qu8hBmP6WPhTESEKXcZgibLsifw222Vu8NX9tzrezDtnFHGlzEYLX14cQdApbRsvHirvBnRCf8yrJgV3amTwPSymjwJAXDYCMRqt7gkachwlsW0aRHsc6IN9140VpaGlvU2quSNVfBvwipM2bOy6Z1kdhX57HlDVsoNspkzGBR+hD6kYyB9mDzNOBUhzNLRvVa3We8VBXf3+4q79YHyoY8usIcD\/5R83ucgsdbn1J74M2iYElzNnS71vDGnAw4VQipah4qAx8x\/MOGQRwB\/gQ7p6PdEN+XwMesGWtFsX\/hDw\/z1X6fhqgn3HTkZZEqUCDqZBVVNJfZLxxCqDFnPWKbGIDnkVRxTPDqkFPEZQRDicUI2W5nd65WlhW9ysfdwpHUAye5+QRfZPciS5cBDgMCkeFhb3MapMDemWk0Eb5h0o6KDpVpkiawg7XRCBihy8\/wkm0VyDYPomSoZarfHRJzEiMVa9\/lvAMzxzO2AewMYaj5Fc\/wMjAe02L4GESVY1zJ5nWM\/LrKB\/C6eCqJuvf4W2UWHUEpNEkpT1IOonzKdY\/WRy6slAGMAKLv7mdrH+Od2c0YPWxLRLLlGX6dk2H2mVa+1U0nPAxxrQwgbA6ddY4ZDpAFfOvfQFxOb+iKYhowGQste1wsUmLf1bWC9LXYYDAYYAbNlzzHDT\/RvN4WyCXksnDSCt8ffzSBAqiq+R6uQ0tU9AE6F48yf4tUn+O\/TknvZOo6R+NZBtslRQXUFx18iajyRNR8PYBVH56vVZI5Tbg7n4KOeUe1tqgN7MGnYwccc+ZPbe6VfrZxhy7hYMxD2k25joo4Ki0imVsk66PZhWD7YI1\/zJKIqfy7NUbhaLbpiWepnwgKigEFYOk6vSGCf0QHa3OxFH4sbW6ECP\/nv8DQSp67nmfIloeN8Ni7hBqHMO0ICSY2FRTXjsh88nf9IF76olswsnBHFh6Ofa5txLfA1S3g8fVWj\/J9qKtMoJNuJozFczV89xVaylIK2aWf5pdrkYTqGhfc6ytln2HB0blJ0Dx9C32CnOSBgYqED2TwSHTThxUcYwwo4iF+zGryW+pIkpYxhiwauV\/+jvMa3sG7fQ0C0lqu36ItcYQPmCuv7CSmaxpiuTUDRogbZYtMFXIW41egLweOz6eKoX9kHzqGiJ1Ymc8P2eMuV0Bku0b1MksqleX1XPq6VCu+4wUQoBJ3q+CJe88D+ZRmll7tRBlYXMgLrfjsnj5\/NJDoxGrP2PGCNs7JY1GBeapB8Np7QOiKvjPbDEB0kKb6n5zbvBazOkn+AbmZpiTKmiyqhvIjjJRrqrl32iTaKo2DnRH89F1Fiwgs0vrGBs79A3JPA6Re8jylCbzqmmY2fZZT47GU8xaBMI03g+4O4rPbA5SzAu30xpDeBl3PldjZm8dDMJJnX5oE3E8bce6CtfYjRqX5HeVxVMpBkWZIN6nyaS4ZmhUBGgOfypVoYrIuo2PdRCX4YsUOf2TaESKAwzhv610V91eIqHjCMFz+gvfgPxg7evrUq5kVqbbs6JZsp07tLJnFmhIaMdpDp4LswzwGUqX3B7Iss8FQdQH4w8b5WoMLtZGoSQ+doXFxpELb9g0Wo1nUH2rxqZzvBI4W4fvpEavCP9Wb1\/E0xKgxmqTPlfL4pZkGM7xf74bGpSWVUDNEA6\/QBTDUSF3cZRiTRkvEZF6qpphQmrAc15TglOEsj7C4LSGeTeKTyZG5Rbd61UrVgG4\/B2Rav7ILkDY7TAN7QzR7+fpg64xACkAWbClHMBkRkUVF47X2hxIlN7FjmmTBL322vy8zXZoGBlf8YMl3rgL\/OsZlLbc\/9Ex3yaWvhaOrF7DvQkg9gvDF96ZFt2ZdHmU5MchEczgyoccQ2632z\/wTcM4Q5+AYVj7ctaoOUclEgQMhvLUY7HdxqnrI6o3lDI2WWkGSVbSOxAR2XT23kO+QJRCeQjoE2VpiIn2+TCVhH9s1uLEzP3qX65W3tZO3k9wlinru82aFyil07zjh8KIOTlq4tX+Fq5NrIhXWKsf0mfXzPWHLEkNvcVxA+3Zjlmmtt\/\/\/rNyks9tUDx8Vg8YW1+BpuNA2JyyzUa3xLcvJxDtI2HBalOvClpdTuTVShzniHqrw0qHBm0qaBw8ZJ6AVJoXnIbFJT4gAk3rbtYA\/UE8cuhErpac4BG2RJAl3IK1\/VWlt3Z3gAk7EMJOe\/G2F444pnMIPJVRoWfMRnxyhPF271moD9iwiQV99QR+7gyVn\/wCEsnJpwrDx4olrmNK5X1RQ8xM0vVPTJtuB\/zt19lKOUQWFr0LtRuCaB\/XQ+5SSjrYZtC9Z5ODyfgD9w40fsri5+Z9ylouwX6ICmA4cw9Q8Ohoe9+F7xRfh7qZKUgh6sApkGdfUqQYnJuGPss0mLKOkAtP8TyCGDrV3p4pm+M6Q2Ic+n1+Uz6huQKs14RLezYZiI1fOHpMBUCl0GyD7WzwFvXCsfOxGJAHnwFxGMwT3thGuXo50kzbNAE9p177RS73noVxVzXGo7s1MBc31Nm6pfifFF9KezOO1liwKdLE669UPJ+a9SRrnFKdXd05KaHvF+rpvlCW0mgtvNSBXF8pIhvtve3bLRDkvUX8Hr2UaDZl+MV8Di6QSckUiQDe6V\/dR3BxYXidwyBYaMVKFo7NbQQ\/ZKN0UjRUru6JIUEqW7TpNVOrazv99Nv5nY2gLcU2LT1INNfXN9wZGuTz9tUY9gYqRd\/nhjMZYyCE9P9uz6fOphCPRDVaS2dDcmsT+TWPoKZjyTAc9f2OfiBhCxBPQ7i0u7xUuM5gUoyKSknSkPTUFiFL0bGSK0c3aQvhVzOtDko4RKkvwvGePMf7Dl1OzKFUtFGp5sycAl\/gVCN4v18oy+qDmXp2vlQNn9E6nJnImwbWu4IHCAZlCL7IgPhiRGrPTlu9tEK2Kwse0gh\/OjR5wIIuZ9Cfp1tsmGEQkMTUnckKuj2Ztd0xbLLOwSBg9WZcfDmlIQmdzLNp4iMeM8yXiHCDkZyqdPTldlmKYnvp\/r\/csWXPJabnqq42pWxwjVSGlE9RlLvszEWy01X1kc0Nxa6k9rxi2WNh6V3krmclnkIAJwHvoYyLpbqARuGBSjFXDOZm4QwWTlJ6FZMQEM9J\/2X\/VDsaeu0Ng9t2FVn4DOp2QeSzpDDdYzusohcLLEYePVUgyua0xgxcc6BMU7dcgUi1ilcGAfQ3fSPtWGiS\/CE1YAKudeTk1tmeJCqte9pgT\/IcSFBuI7cn9WPp6S\/Uv8p6naHrpIHybGbd2q8zuHISMRHAoX0jXULuS4DjSnQBQ8Ed\/JmwvKR3v433ulgsxO1qE9jWN0xNBYLe2jqrth2ESUeJdOR9K3LgcpFHYT4fpbk79tiR5rZxuHp1bUqRRv4ZgY5QmMe7fPH3ToTTmOfqkRD+QVhCIgxg2Atdk7IRyTpUZqv4EsPxGz2gG\/OCs6CvVS1rTX1ncZhnFvO9eiWbHUD3lpiv65uaBfKag99RXK34eEsocTBhS50wL2lI0FX+jy4\/k9d6rpCzyqrFiyUaT79SqFNzfEATU7mIeH\/SsRF3H2TIDtoNY0+IhN+fIvYOMMOzU5hwp2xPbYkQX7OQHNRY9b2V3QmG1hr\/evp06mRoFsvs\/CSNvwUoyF\/hQqgq\/MDvLBGDL33VqSWQqUDI5ZefZo8kCXGBlHONp01d5vq+2dcLUceNIpz0QHgK6+HM5cVc5YeJFjudhzMqkcMzKtcqsL94Q9qFCXUrCFN6Hj50WrGTHqhnngphfrAwqbA2mieCC9h+oFl41YdAVm2W3dxFcN5DlimAYe9uP3xMojsJJW5yGfi75Cw8GnACxhT1aU7NbesT9j+Sc5XcRtSVKvG2TBBX8iR6DhAZbOJW\/4+bq32L3s2wHyxh5o0x5F+LJdK6\/oZoPXpM3SKTZmhm54TsQvF0h2P6KykwlyWcjQquDmcfeI6CmGw+viiNot782z\/uCHm3R6UGNHm7spmWZJ8GzQrsLDrmfmGHjukjdyJYru+","iv":"8b68142bcdb10912374930e4ed0c5fbd","s":"a5af6ed07a1971ce"}
Share your thoughts. Click here