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Sep. 7, 2024
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Multichannel

Top 10 multichannel campaigns of Q1

April 16, 2012

 

By Tricia Carr

Cartier, Jaguar and Lexus were among the key luxury marketers that used multichannel campaigns last quarter to extend the reach of their efforts that crossed traditional and digital placements.

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  1. Off the Cuff: A Q&A with Stuart Weitzman's Kaisy Mae O’Reilly
  2. Luxury Unfiltered: The real reason luxury brands fail
  3. Selfridges publishes second edition of The Yellow Mag
  4. Auberge Resorts, Mercedes-Benz launch fall concert series
  5. Supermodel Naomi Campbell spearheads design at Hugo Boss
  6. British Fashion Council scales City Wide Celebration events
  7. Hearst introduces AI-backed advertising tool
  8. Saks Fifth Avenue launches high jewelry collection
  9. ‘Time is running out' for department store recovery: Bain
  10. Luxury Unfiltered: The critical importance of luxury brand audits in turbulent times
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