The majority of consumers in China are using mobile messaging application WeChat as their sole source for interaction with brands, daily tasks and communication with others, and marketers are learning how to leverage this to their advantage and recreate this tactic overseas.
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","iv":"51a07ec1bf4366320a0449cd13297fa5","s":"59bf8b576b745e9a"}