Marketing
July 5, 2019
Hodinkee is one of many luxury businesses to jump on Apple Business Chat. Image credit: Hondinkee
By Brielle Jaekel
While WeChat has become such a prolific force in China, Western brands are rethinking how to interact with consumers via text message by leveraging Apple's Business Chat.
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","iv":"817d15e90b1bd1e06ae8c64b624dbcee","s":"7b0aa1d1336e562a"}
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