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Multichannel

Leveraging blogger interactions can educate consumers via relatability

October 17, 2014

Van Cleef & Arpels' Charms Mini watch Van Cleef & Arpels' Charms Mini watch

 

By Jen King

NEW YORK – For brands navigating the digital landscape, partnering with bloggers and influencers can help reach intended audiences, according to panelists Oct. 15 at Luxury Interactive 2014.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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  5. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  6. Estée Lauder Cos., Jo Malone launch AI scent advisor
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