Marketing

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Mood of global millionaires in the pandemic-era

August 16, 2021

How do you know your China market research is working?

August 13, 2021

Why luxury brands cannot ignore TikTok

August 13, 2021

Does marketing change in an inflationary environment?

August 12, 2021

The new digital paradigm for luxury brands in China

August 10, 2021

In 2021, there are ambassadors for every brand

August 9, 2021

How Gen Z anxiety is shaping the China market

August 9, 2021

Have China’s “traffic stars” become toxic for beauty brands?

August 5, 2021

Luxury generates $101M in media impact value at Cannes: Launchmetrics

August 4, 2021

Global millionaires feel good about their future: report

August 3, 2021

Authentic actions key for brands reaching conscious consumers

August 2, 2021

How can luxury brands earn cultural credibility from China’s Gen Z?

July 30, 2021

Brands cannot ignore litany of opportunities on TikTok

July 28, 2021

Relationship between luxury, gamification is evolving in real-time

July 27, 2021

Online ads may be targeting the wrong shoppers

July 27, 2021

TikTok serves more engaging, relevant ads than other platforms

July 26, 2021

Luxury makes presence known at controversial Olympics

July 23, 2021

Agility is crucial to effective hospitality marketing: Leading Hotels of the World

July 23, 2021

How the YOLO economy is shaking up luxury

July 21, 2021

From house heritage to creative storytelling, luxury brands keep podcasting

July 20, 2021

Half of US consumers find personalized digital experiences vital

July 19, 2021