Marketing

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5 risks that could derail China’s luxury market

July 15, 2021

How constructive feedback can empower marketers

July 15, 2021

What China’s “lying-flat” trend means for luxury brands

July 13, 2021

Luxury brands leverage livestreams, influencers for successful 618

July 12, 2021

Gossip Girl revival is luxury’s new gateway to Gen Z

July 8, 2021

Walpole debuts ode to Britain with branded film campaign

July 7, 2021

British luxury lobby Walpole dons new branding, digital look with supporting epistles of love

July 7, 2021

Luxury brands should not forget the “Silver Yuan”

July 2, 2021

How to market in an increasingly digitized industry

July 2, 2021

Why luxury brands must jump on China’s cute “Meng” trend

June 29, 2021

Apple’s crucial IDFA change: 3 tips for strengthening brands with first-party data

June 28, 2021

Brands must make sustainability efforts transparent, accessible: EY

June 25, 2021

Environment remains top issue for millennial, Gen Z consumers: Deloitte

June 24, 2021

Louis Vuitton is most valuable, fastest-growing luxury brand

June 22, 2021

3 ways foreign luxury brands can tap into China’s guochao trend

June 22, 2021

Luxury brands tout Father’s Day gifts, record sales anticipated

June 18, 2021

Why marketing of true luxury goods diverges from tony real estate

June 18, 2021

Are you ready for your next trade show?

June 17, 2021

Consumer confidence in China returns to pre-pandemic levels: report

June 14, 2021

Brand purpose will lead future communications strategies: report

June 11, 2021

US inflation accelerates as vehicle, travel costs climb

June 10, 2021