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One of the mobile user’s primary goals is to get information as quickly as possible while completing online tasks on the go.

French fashion label Christian Dior is giving consumers a glimpse into the brand world through a Web documentary video series called Lady Dior starring ambassador Marion Cotillard that it is releasing through DiorMag.

British automaker Aston Martin is increasing its lifestyle status through a digital magazine that promotes its vehicles and brand culture through content and advertisements from luxury brands.

Italian label Gucci is capturing the appeal of life in Hollywood from a celebrity’s point of view in a short film featuring Premiere fragrance ambassador and actress Blake Lively.

Swiss watchmaker Hublot is increasing brand awareness to affluent travelers through branded wall clocks on Seabourn ships as the new official timekeeper of the cruise line.

Caruso Affiliated is leaning on video and event marketing to push its new Los Angeles property in an effort to sell the luxury lifestyle as much as the actual property.

With so many getting so down on the future of mobile advertising, the time is ripe for the optimistic among us.

High-end department store chain Bloomingdale’s is looking to draw affluent males to retail locations this fall with pop-up shops created in partnership with BMW Motorcycles and Condé Nast’s GQ, likely to make the female-centric shopping experience more tailored for men.

Diamond jewelry house Kwiat is choosing select digital and print outlets to display its newest advertising campaign that focuses on the sophisticated style of the brand.

High-end retail chain Saks Fifth Avenue sent its fall fashion catalog last week via direct mail, pushing apparel, accessories, beauty and its expanded shoe salon through in-house photography.

Marketers including Alexander McQueen, Fendi, Rebecca Taylor and Furla are taking advantage of watermarked print advertisements that encourage mobile commerce.

Marc Jacobs Intl. is using email and social media to entice younger aspirational consumers with a back-to-school promotion that promises product giveaways in exchange for increased customer engagement.

Hermès, Versace, Neiman Marcus, Saks Fifth Avenue and other luxury advertisers chose placements beyond front-of-book in the 916-page September issue of Condé Nast’s Vogue, likely to grab attention from readers who delved into the 120th anniversary content.

Today in luxury marketing - Hermès lifts 2012 sales target on Asia boost; Oscar de la Renta's new essentials; Luxury travel services lure big spenders to South Korea; Hong Kong retail sales grow at weakest pace since global crisis.

High-end retail chain Saks Fifth Avenue is getting all eyes on its newly-revamped shoe department through email, digital, social and mobile efforts, likely to encourage foot traffic while stirring up a conversation online.

Swarovski Elements is enhancing its mobile offerings through a new magazine iPad application that draws attention to product partnerships and gives a glimpse into the brand lifestyle.

Fashion label Diane von Furstenberg is upping its youthful lifestyle association through a new e-newsletter, blog, style tool and Instagram contest that showcases apparel and accessories as well as the life of the designer.