Food and beverage
September 7, 2021
The dance duo Les Twins recreated the Cognac-making process through movement. Image credit: Hennessy
By Katie Tamola
LVMH-owned Cognac brand Hennessy is hypnotizing consumers with a new effort celebrating its partnership with French choreographers and models Les Twins.
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","iv":"c6abda7801f6bfdc3856e95f658c6533","s":"dbca48c4fca025d8"}
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