Multichannel
August 6, 2012
By Tricia Carr
The farm-to-table concept is a top trend in the luxury travel industry that brands are adopting in hotel packages that showcase on-site services. However, there is space for fashion marketers to capitalize on this movement as well.
{"ct":"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","iv":"60b47f26fa72f0155156c1c65d330b5b","s":"c0c5aa06379c4fc3"}
Share your thoughts. Click here