Marketing
July 21, 2021
The rejection of capitalism has fueled a worldwide YOLO phenomenon. Now that it is gaining traction in China, what will the impact be on luxury? Image credit: Tiffany & Co.
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","iv":"d07122296812bf7d010d943b082877bc","s":"1383566ab050b0e1"}
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