Multichannel
November 9, 2010
By Peter Finocchiaro
Hugo Boss is driving an expansive brand extension effort in conjunction with the Solomon R. Guggenheim Foundation via print, online, in-store and mobile media.
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","iv":"56362d6b18ac024112a94b8b25d4e5b4","s":"ff6371a6021093a5"}
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