French cosmetics brand L’Occitane en Provence is targeting consumers through a direct mail campaign for its Immortelle Precious Serum that includes the results of a consumer test by Hearst’s Marie Claire readers, a product sample, a free gift offer and a link to schedule a free in-store mini facial.
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","iv":"703b73f38bce1aebb6665ad154e2c27c","s":"c432d804442a4049"}