Luxury Daily, June 21, 2017 – Cartier pops the question in romantic-comedy narratives

Your Message Subject or Title

World’s leading luxury business publication

June 21, 2017

Read more on luxurydaily.com

$12 FOR 12 WEEKS INTRODUCTORY OFFER SUBSCRIBE NOW

Jewelry

Cartier pops the question in romantic-comedy narratives

Richemont-owned jeweler Cartier is continuing its pursuit to gain footing with millennial consumers in a new effort dedicated to engagements.

Entire article

Strategy

Subscribe now: $12 for 12 weeks FREE

Never miss a luxury moment. Access the latest luxury business news and analysis, marketing and retail campaigns, features, special reports and live coverage during business hours. Check the $12 for 12 weeks offer for 22 percent off the annual subscription price.

Entire article

Marketing

Holistic approach to customer service helps avoid channel fatigue

NEW YORK – Understanding a customer’s intent is the best way to prepare and provide customer service as soon as he contacts the company, according to the CEO of [24]7.

Entire article

Retail

Amazon’s Prime Wardrobe adds new layer of disruption for retailers FREE

Online retail giant Amazon is continuing to undercut the traditional bricks-and-mortar model with the introduction of a try-before-you-buy service.

Entire article

Marketing

Personalization offers brands the key to deeper customer relationships

NEW YORK – In today's marketing environment, consumers expect everything to be personalized and only brands that can offer the best and smartest personalization are reaping the rewards.

Entire article

Real estate

English housing supply continues to rise despite residential vacancies: Knight Frank

With so many luxury apartments sitting vacant, a new report from Knight Frank shows that there is a continual increase in the supply of housing in England.

Entire article

Marketing

Twitter betters marketers’ customer service by making chatbots easy to build

Consumers are flocking to social media to have customer service queries answered, and brands and Twitter are responding by making the process more seamless.

Entire article

Strategy

Call for nominations: Luxury Women to Watch 2018 FREE

While more women are entering senior and decision-making ranks at luxury marketers, more work needs to be done to attract them to key marketing, retail, media and digital positions in an industry that has shown its resilience in good times and bad.

Entire article

News briefs

Vogue, Fendi, Audi, Estée Lauder, Four Seasons, Modern Luxury and BlueRock Wealth Management – Live news

Luxury Daily's live news from June 20 - Vogue picks Poland for 23rd international title; Fendi mourns loss of Carla Fendi; Audi premieres A8 through superhero product placement; Estée Lauder taps vlogger as beauty director; Four Seasons rolls out special promotion for UnionPay cardholders; Modern Luxury speaks to Beverly Hills locals, visitors in new title; BlueRock Wealth Management brings document security into the new age.

Entire article

News briefs

Kering, farms, Neiman Marcus and Aston Martin – News briefs

Today in luxury - Lawsuit accuses Kering of falsely labeling China-produced eyewear as "Made in Italy"; Luxury brands are snapping up farms to control their supply chains; Ginger Reeder, Neiman’s fantasy gift lady, retiring; China problems force Aston Martin into global recall of 1,658 cars.

Entire article

Columns

To reach luxury customers, talk to their influencers

Rather than buy ads that may never be seen, many marketers are reaching out to influencers — people who have built followings on Instagram, Facebook and Twitter. But how can brands find such influencers?

Entire article

Read all the news on luxurydaily.com | Subscribe | Search

News tips: news@napean.com
Advertising: ads@napean.com
Customer Service: help@luxurydaily.com

Luxury Daily is published each business day. Thank you for reading us. Your feedback is welcome. Please click here to unsubscribe.

Scroll below to see newsletter