New private jet operator Intrav Private Jet is targeting ultra-affluent travelers with a bespoke planning service to personalize around-the-world tours.
Land Rover is using a mobile application to showcase its new Range Rover vehicle and let consumers experience it through an eight-stage interactive journey from four synced camera angles.
Claremont Rug Company embraced the Internet early on and now the medium is its primary means to disseminate information and gain sales from its ultra-high-net-worth audience.
When it comes to searching for local products and services, 45 percent reach for their mobile devices first and 46 percent exclusively use mobile as their research tool, according to a new report from xAd and Telemetrics.
Today in luxury marketing - Roy Lichtenstein accessories at Barneys New York; Audi $1.3 billion Mexico SUV plant aimed at unseating BMW; BMW's car profits slip on Europe and technology costs; Estée Lauder shares reach 52-week high.
Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.
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