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Aug. 2, 2021
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Luxury Memo special reports

Off-price – Luxury Memo special report

September 3, 2019

Off-price requires a balancing act for luxury brands. Image courtesy of Bicester Village

 

By Joe McCarthy

Luxury brands develop their reputation by being exclusive, which makes selling products off-price inherently risky.

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  1. How live commerce transforms social shopping: McKinsey
  2. Audi offers vision of progress in Janelle Monáe campaign
  3. Luxury should embrace innovation, lab-grown diamonds: ALTR president
  4. Four Seasons encourages traveling with intention
  5. Hermès, LVMH, Bentley and Bloomingdale’s
  6. Authentic actions key for brands reaching conscious consumers
  7. Day's wrap: Bulgari, Selfridges, Veuve Clicquot, Virtuoso and COVID-19
  8. Chanel marks century of N°5 with high jewelry tribute
  9. Bulgari welcomes Priyanka Chopra Jonas as newest face
  10. Flight of Icarus: As luxury sales soar, how does this end?
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