
- Sub-Zero refrigerator
Home appliance brand Sub-Zero and Wolf is looking to interact with luxury consumers via a free online quiz that tests food preservation knowledge as a vehicle to market the brand’s high-end refrigerators.
The “What’s Your Freshness IQ?” quiz tests consumers on their knowledge of basic food storage and preservation techniques. Sub-Zero opened the challenge to the public this week and is promoting the quiz via traditional and digital channels and eventually its showrooms.
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","iv":"50f7d32c52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