
- Sub-Zero refrigerator
Home appliance brand Sub-Zero and Wolf is looking to interact with luxury consumers via a free online quiz that tests food preservation knowledge as a vehicle to market the brand’s high-end refrigerators.
The “What’s Your Freshness IQ?” quiz tests consumers on their knowledge of basic food storage and preservation techniques. Sub-Zero opened the challenge to the public this week and is promoting the quiz via traditional and digital channels and eventually its showrooms.
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","iv":"bc8a777e1fca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