Multichannel
September 11, 2012
By Rachel Lamb
Leather goods maker Tod’s is using channels including print and Tumblr to market its new capsule collection called Tod’s No_Code, a collaboration with Jefferson Hack.
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","iv":"a013399c3435e0f1fad6c276d60c252e","s":"557d207bc62590ef"}
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