Blog
December 19, 2016
The Esquire Guide to Grooming pop-up was hosted on Snapchat
By Staff reports
Luxury houses retold brand narratives, inspired stylish gifting and went on an olfactory journey, all through digital marketing.
{"ct":"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","iv":"24aa331edf91692f6957f9b86203b1e3","s":"2ba0da327c7f0765"}
Share your thoughts. Click here