Multichannel
April 12, 2013
By Erin Shea
Italian fashion house Versace is flaunting the craftsmanship of “The Haas Brothers for Versace Home" collection through a multichannel campaign that comprises live and digital tactics.
{"ct":"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","iv":"8bd870bea51f8380db3da9729c96cd5d","s":"937e8c72e652e70d"}
Share your thoughts. Click here